Brand
Gem Glas System
Sector
Construction & Glass Technologies
Location
Germany
Date
8 February 2024
Services used
Gem Glas System
A corporate site for a glass systems company operating in Germany, presenting technical expertise alongside the quality of the workmanship.
Scope
Corporate Website Development
The challenge
Buyers in construction need both technical data and visual proof. System details, tolerances and installation information establish credibility, while images of completed work accelerate the decision. Both had to sit on the same page without smothering each other.
The solution
We structured the product systems as technical cards, each with its own detail page, application areas and reference imagery. Completed projects were collected into a separate gallery layer. The design language is restrained and information-first, as the German market expects.
Highlights
- System-level technical card and detail page structure
- Separate gallery layer for completed installations
- Information-first design language suited to the German market
- Form flow separating technical documentation requests from general enquiries